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Sports supplements for training and recovery: protein powders, creatine, pre-workout, electrolytes, gels and bars. We explain which forms suit your training, what dose actually matters and when to take each one.Read more →
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Sports nutrition that fits the way you train
Training raises what your body needs, while your meals often stay the same. Sports supplements exist to close that gap, and most of the gap is protein, carbohydrate and fluid. That is why this range starts with the basics rather than the newest formula. Protein contributes to the growth and maintenance of muscle mass, which is why protein powders and blends sit at the centre of most routines.
Forms matter more than the label suggests
The same ingredient behaves differently depending on how you take it. A powder lets you dose to the gram and adjust as your body weight or training load changes. Capsules fix the dose for you, which helps when you travel but makes small changes awkward. Gels and chews are built for use during exercise, when you need carbohydrate quickly and a shake is not practical.
- Powder: flexible dosing, lowest cost per gram, needs a shaker.
- Bars and chews: easy between meals, but they carry more sugar and fat.
- Gels and sports drinks: for use during long sessions. Carbohydrate-electrolyte drinks help maintain endurance performance during prolonged endurance exercise.
- Capsules: practical for single ingredients such as beta-alanine or caffeine.
Dose per serving is where most products fall short
Creatine increases physical performance in successive bursts of short-term, high intensity exercise at 3 g per day. Plenty of blends contain less, so we read the label per serving, not per 100 g. Creatine also needs roughly three to four weeks of daily use at that dose before your muscles are fully topped up, which is normal and worth planning for. Beta-alanine and citrulline are often thinned out in the same way. For fluid and salt lost through sweat, hydration and electrolyte products do more than any capsule.
How we choose the sports supplements we stock
We judge three things: the form, the dose per serving, and whether the combination makes sense. A pre-workout with eight ingredients at token amounts does not get in. A creatine monohydrate that gives a full 3 g per scoop does. We are brand-neutral, so we carry what delivers results instead of what pays us best. We buy directly from the brands, our compliance team checks every product before it goes live, we test products ourselves and independent labs spot-check batches. After more than ten years, our conclusion is simple: well dosed beats clever. Read how we select brands and products.
Who this range suits
If you train two or three times a week and eat well, you may need little more than creatine monohydrate and a protein powder for busy days. Runners and cyclists usually gain more from carbohydrate and fluid taken during the session than from anything afterwards. Strength athletes benefit most from reaching a daily protein total, spread across meals rather than in one shake.
These are food supplements, not a substitute for meals, sleep or a sensible training plan. Expect changes you can measure over weeks, and use that time to keep your intake consistent. If you also want to cover the daily basics, the wider supplement range covers vitamins and minerals alongside your training.
Frequently asked questions
It is any food supplement or sports food used to support training, recovery or hydration. In practice the range splits into four groups: protein sources such as whey and plant blends, performance ingredients such as creatine and beta-alanine, fuel for during exercise such as gels and sports drinks, and everyday vitamins and minerals that active people run short of. Most of what people buy sits in the first two groups, and the rest is situational.


























