A hair paste, also called paste, usually gives your hair a medium to very strong hold. It also gives your hair a natural matte finish or adds a touch of shine. That's why hair pastes are the most versatile hair products for men out there and are recommended for almost any hairstyle!

What exactly is a hair paste?

Styling paste is a lightweight and flexible paste that gives your hair more definition, shape, and texture for effortless styling. This product usually has a thick, semi-solid consistency that you warm up before applying.

When you rub the styling paste between your palms, the natural heat of your hands softens the product. The paste then becomes almost like an invisible cream. When you apply the product, it glides easily through your hair for even distribution. Afterwards, the paste cools down and becomes thicker, providing stunning definition and long-lasting hold.

How do you use a hair paste, step by step?

1. Prepare your hair

Before applying the paste, wash your hair thoroughly – you don't want today's product competing with yesterday's dirt. Once washed, blow-dry or towel dry your hair. The paste can be applied to both wet and dry hair, so don't worry if you don't have time to completely blow-dry your hair.

Take a dime-sized amount of paste. If you're not sure how much hair paste to use, start with a small amount and work your way up. You can always add more paste, but you don't want to start with too much right away.

2. Activate the paste

For best results, activate and warm the paste by rubbing it between your palms. Apply the hair paste. To apply the hair paste, work the hair from back to front, work it in the opposite direction, and then push it back in the direction you want your hair to go. Make sure every strand is coated from root to tip for total hold and control.

3. Style your hair

Grab a comb and finish your hairstyle. If you’re looking for how to use hair paste on medium hair, blow-dry your hair on a low heat setting while brushing your hair up with a comb. This gives you more volume and texture. If you want to know how to use hair paste on short hair, just follow all the steps above but start with a bit less paste and use a comb to sharpen your style.

Of all the styling products you can choose from, paste is probably the most versatile. And now that you know how to use hair paste, you can create various natural-looking hairstyles – the choice is yours. But don’t forget to check the ingredient list before committing to a brand formula. A high-quality hair styling paste should contain natural ingredients that smell fresh, retain moisture, give your hair texture without becoming stiff, and be easy to wash out.